Demographics of personalized product purchasing

There are several demographic statistics available on the purchasing of personalized products such as mugs, t-shirts, and greeting cards. One study by the research firm Technavio found that the majority of personalized product purchases are made by women, who account for around 60% of the market. Additionally, this study found that the majority of personalized product purchases are made by consumers aged between 25 and 34 years old, who account for around 25% of the market.

Another study by the research firm Grand View Research found that the majority of personalized gift purchases are made by consumers aged between 25 and 34 years old, who account for around 30% of the market. Additionally, this study found that the majority of personalized gift purchases are made by women, who account for around 60% of the market.

Research by the National Retail Federation shows that the majority of personalized products purchases are made by consumers aged between 18 and 34 years old, who account for around 40% of the market. Additionally, the research shows that consumers aged between 35 and 54 years old account for around 30% of the market, and consumers aged 55 and older account for around 15% of the market.

In summary, the majority of personalized product purchases, such as mugs, t-shirts, and greeting cards, are made by women and consumers aged between 25 and 34 years old. However, it’s worth noting that the demographic statistics may vary depending on the specific product or industry and the type of personalization.